Word of Mouth Tactics – Part 2

In the last post we started our series on word of mouth and explored how to make your customers’ purchasing experience a short, easy one. We are going to continue along that thread a bit today as we will be discussing the power of word of mouth and how to shape it to your advantage. […]

5 Killer Mistakes – Part 1

There are 5 big mistakes that will kill a deal with a big fish. They are: Not meeting the client’s expectations; Mishandling a client crisis; Taking on more than you can handle; Putting all your eggs in one basket; Up cash creek without a paddle.   Any one or combination of these may not only […]